Tech Publisher Adds Veteran Consumer Reports Editor to Further Enhance Company’s Premier Buying Decision Platform
NEW YORK, NY–(Marketwired – Nov 20, 2013) - TechMedia Network, Inc., one of the world’s largest and most respected tech and science media companies, today announced the appointment of Paul Reynolds as Global Editorial Director for TopTenREVIEWS. With over three decades of editorial experience, including a twenty-year tenure at Consumer Reports, Reynolds is a foremost authority in creating product and service evaluations that simplify purchase experiences for everyday consumers.
Reynolds joins TechMedia Network to lead editorial efforts for TopTenREVIEWS, the company’s flagship reviews property, which eases consumer purchase decisions in more than 600 product categories, including those in consumer electronics, software, web services, and small-business services.
“The Web has become an indispensable and ubiquitous tool for consumers, but it isn’t always easy for buyers to find what they need online,” said Reynolds. “TopTenREVIEWS has done an excellent job directing those who are researching a product or service to relevant information, in an impressive range of categories. I look forward to working with the team to further refine that information, and its presentation, to help buyers make sound purchase decisions quickly and with confidence.”
Reynolds comes to TechMedia Network after two decades as an editor for Consumer Reports, the world’s largest independent product testing organization. There, he served as the publication’s first-ever Electronics Editor, overseeing all electronics and technology content. Prior to that, Reynolds served as Products Editor, where he helped the organization adapt its editorial content and processes to the needs of its website, and, initially, as an Assistant Managing Editor, where he edited content on a wide range of consumer topics and categories.
“TopTenREVIEWS is the go-to online resource for anyone looking to make product research easier and the buying process simpler,” said Doug Llewellyn, Chief Operating Officer, TechMedia Network. “Paul’s deep understanding of how to build valuable editorial and reviews, coupled with his experience in evaluating a host of product categories, will help us bring greater value to our users.”
TopTenREVIEWS’ industry-unique combination of content and commerce attracts over 10 million monthly visitors, with more than 32 million page views. The audience is comprised of in-market, ready-to-buy consumers, enabling TopTenREVIEWS to facilitate more than one million “buy” transactions each month.