The secret to saving big bucks this holiday might be on your phone! The Krazy Coupon Lady Joanie Demer joins The Doctors to share three of her favorite apps that she says will help you save some cash.

ShopSavvy: Joanie says this app will help you never pay more for an item than you should. The app’s barcode scanning technology pulls in competitor prices. She suggests using this when you’re at a store that price-matches in order to get items for the best price.

Watch the full segment from The Doctors here!


Just before the holiday shopping rush began this weekend, Purch’s ShopSavvy launched a new set of updates on its app and website that gave us all — both Purchers and deal-loving shoppers everywhere — a reason to celebrate. The new features make ShopSavvy even easier to use and help deliver more product and pricing information to folks who want to buy the best stuff at the best prices. But ShopSavvy’s dramatic makeover was missing one crucial thing: A before photo.

To paint a better picture of the brand’s transformation, we called Rylan Barnes, Purch’s VP of software engineering for mobile and emerging platforms. Rylan, who’s based out of Dallas, is one of the original founders of ShopSavvy, so he knows every detail about the site’s evolution — and some of those details might just surprise you.

Can you give us the slightly abbreviated version of ShopSavvy’s origin story? 

It all started back in 2002. I was trying to find a better way to help college students buy and sell their textbooks, mostly because I was fed up with how expensive textbook were. So the first version of ShopSavvy was actually just a price comparison search engine for college textbooks, where users could also buy and sell directly with each other.

A few years later, in 2008, when smartphones were starting to be opened up to developers, I expanded the idea into all categories (not just textbooks), and I morphed it into a mobile app with a barcode-scanning feature. It was just a simple scanner with a few extra features that let you save things for later. Then we raised an investment — which included capital from Facebook co-founder Eduardo Saverin — and opened an office in San Francisco, so we could take this early momentum to the next level.

The original use case for the app was something summed up in our old motto, which was, “From pocket to prices in 10 seconds.” The idea was that you could get a complete, comprehensive answer about a product’s price really fast. And while the app was really good at that, that’s all it did. We even used to call it the non-shopper’s shopping tool, because it let you get in and out of a store quickly, with no fuss. But once we started building out a team, we decided to take things to the next level, so we aimed to bring in features around discoverability and frequency of use.

We built a custom web crawler that went through the websites of all major retailers and aggregated whatever they were promoting so that we could then surface it inside our app. And unlike RetailMeNot, where there are a lot of deals but you can’t actually do any shopping, we built something where a user could do both.

Is this the part of the story where ShopSavvy becomes part of Purch?

Purch acquired ShopSavvy at the end of 2015, and we were very excited about what Purch and ShopSavvy could do together.  With Purch’s editorial content and ShopSavvy’s product database we could build the perfect intersection of content and commerce.

 ShopSavvy has always been about saving users money, but the original context was limited to just helping users in the aisle of the store. Now we can help users before they go to the store. And we also now help our users find the best price and the best pick.

This latest update to the app/site seems to be a big step forward. What new features are you most excited about?

We’ve taken the app’s features around discoverability to the next level. First, we surfaced best picks from TopTenReviews and soon we’ll show best picks from all Purch sites. We make it very easy to jump to exactly what you’re looking for as quickly as possible. We’re also now creating original content for the first time ever. In the past, we were only an aggregator of others’ content. Throughout next year you’ll see more features around personalization and targeting, such as location-based triggers and price alerts.

You can find out more about ShopSavvy’s latest update in this release. Or, better yet, download the app and check out the new features first hand! For more from Rylan Barnes, follow him on Twitter.


Ever wonder if you’re getting the best deal? Or does that little voice in the back of your mind say “you can find it somewhere else for a lower price”?

Stop hunting through dozens of websites and stores for the best price and use Shop Savvy. It’s easy to use, just scan the item’s bar code, or search for it on the app, and Shop Savvy will show you the best prices in the area.

The app has an archive of 40,000 stores including Macy’s, Target, Best Buy, Amazon, Walmart and more. Shoppers can also use Shop Savvy to create a wish list by selecting the item they want to buy, and the app will send push notifications to your phone when it goes on sale.

Watch the full segment about ShopSavvy and other Black Friday apps on Fox17.


 ShopSavyy Helps Shoppers Buy Better This Holiday Season and Beyond with First-of-its-kind Mobile Shopping Experience

New York, NY, November 16, 2017 –ShopSavvy, already one of the world’s largest shopping apps, is expanding its capabilities to help consumers shop smarter, just in time for the 2017 holiday season. In addition to its popular price scanner, deals comparisons, and cashback features, the new ShopSavvy mobile app now recommends top products in 450+ categories. Now available on iOS and Android, the new ShopSavvy provides shoppers with all the information they need to buy the best product at the right price, so they’ll never regret a purchase decision again.

“We realized that price was just one of the elements consumers needed to make the right purchase and that the buying process often starts with selecting the product from a wide range of choices. So we’ve combined reviews and recommendations with all of our great deals features to make sure shoppers have everything they need.” said Molly Baab, SVP & General Manager for Purch. “With the new ShopSavvy, consumers can access hundreds of independent product recommendations from category experts wherever they choose to shop – either in-store or online – so they can buy the best products for their needs and budget. They can even use the app in-store at many retailers to price match to the best available price.”

The new ShopSavvy App also includes a discovery section for consumers to browse and get new ideas for gifts, shopping trends and exclusive deals, a must have for this holiday shopping season.

ShopSavvy features now include:

  • Best Picks: Reviews and recommendations of individual products in hundreds of categories with easy search navigation.
  • Product scanner: A tool that allows shoppers to scan barcodes and QR codes to find price comparisons and product reviews together.
  • Shop by store: Online and in-store deals from more than 20,000 retailers including Best Buy, Amazon, Target, Newegg, and Walmart.
  • Cash back: Many retailers offer cash back as a bonus for purchasing through ShopSavvy.

The app is also complemented by a new which helps users find the category of products they are looking for and offers a place for discovery of deals, new product offerings, and top picks from across ShopSavvy’s sister sites.

ShopSavvy will continue to evolve to include more product categories, personalized recommendations based on the users’ browsing and buying patterns, and new tools for improving the online to in-store experience, all focused on helping shoppers buy better.


By Rylan Barnes, ShopSavvy co-founder

Amazon Echo Show, Alexa, and Google Home have been positioned as the next big thing for companies and consumers. Content companies, marketers, and advertisers have scrambled to get up to speed on the technology behind them and are actively trying to figure out how to incorporate them into their planning. Certainly, there are a slew of companies anxious to get in on the Internet of Things (IoT) home automation game. However, they all realize that what will make them the most money is delivering their messages on the home automation system that reaches the most number of households.

Nevertheless, home automation is a new game with a whole new set of rules. The winner of this space will be whomever can master a very different skill set: providing subsidies through tax credits and insurance claims, and developing tight relationships with residential and commercial general contractors.

Read the rest of Rylan’s article on Digital Content Next.


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