Special interest publisher Purch Inc. expects to buy or merge with a rival to triple revenue from $120 million, said Chief Executive Officer Greg Mason.
What do you get when you combine data, technology and dozens of business leaders eager to share their knowledge with others? You get Outsell DataMoney— a unique event happening this week (Feb. 1) in New York that’s driving the conversation about data monetization forward.
Outsell DataMoney will feature leaders from innovative companies — including Honeywell, Dun & Bradstreet, Dow Jones and, of course, Purch. Our COO and president, Doug Llewellyn will be there to discuss how companies across industries can use data to achieve their business objectives. As a leader in the digital publishing industry, Doug will focus on new advances in data technology that provide publishers (but also many other types of businesses) the insights they need to develop valuable services and products for their customers.
In today’s publishing world, the companies finding success are those that shift from a focus on scale (as many eyeballs as possible on their sites) to an intent-based model that homes in on the behaviors and actions of each user to drive greater value for consumer, marketer, and publisher.
Here at Purch, we’re leveraging data in ways unimaginable only a few years ago. By using data to understand customer intent, watch behavior in-real time, and analyze revenue on an ongoing basis, we’ve built a data-driven shopping ecosystem that is at the heart of its growing next-generation publishing business. We’re looking forward to sharing insights with our peers at DataMoney.
Follow the conversation about this year’s DataMoney conference on Twitter.
Tomorrow (Jan. 31) stargazers will be treated to an awesome event: A total lunar eclipse will occur during the supermoon Blue Moon. While those on the West Coast of the U.S. will have the best view, the lunar eclipse will be visible from all of North America — the first time since 1866 that space fans on that continent will have the pleasure of seeing this awesome phenomenon.
It goes without saying that the writers and editors at Purch’s Space.com are excited about the lunar eclipse, but for these space-loving journalists, the event is just the first of many to look forward to in 2018. We asked the Space staff to share what other space happenings they can’t wait to see this year and, not surprisingly, their lists are as long as they are varied. From the first flight of SpaceX’s Falcon Heavy rocket to the arrival of two asteroid-sampling probes at their rocky destinations — here’s what Space.com writers (and their loyal readers) are excited to see in 2018.
Tariq Malik, Managing Editor
There are so many space events I’m looking forward to in 2018, the biggest of all being the debut flight of SpaceX’s Falcon Heavy rocket – the most powerful U.S. rocket since NASA’s mighty Saturn V. (It doesn’t hurt that Elon Musk is launching his own car on the thing!) I am a spaceship fan, so the first commercial crew spaceship tests by SpaceX (Dragon) and Boeing (Starliner) in late 2018 are high on my list. I’ve sat inside a Starliner prototype, so I hope to complete the set with Dragon this year…
As for the night sky, well, you can’t beat an eclipse and the Super Blue Blood Moon of 2018 on Jan. 31. It’s the perfect way to kick off a year of stargazing, and it’s the first Blue Moon Total Lunar Eclipse in North America since 1866! But if you live in the Eastern Hemisphere, keep an eye out for the July 27 Total Lunar Eclipse, which will be an exceptionally long one, according our skywatching columnist Joe Rao. And there’s the comet 46P/Wirtanen, which just might be visible to the naked eye in December — that would make an excellent Christmas present in the night sky!
So those are my picks, but there are so many other things: Blue Origin and Virgin Galactic have private spaceship test flights planned, NASA’s INSIGHT Mars lander and TESS planet-hunting missions launch this year, along with Europe’s BepiColumbo mission to Mercury. And so much more!
Steve Spaleta, Senior Video Producer
The giant leap of private space is my top pick. Whether it’s the first powered flight of Virgin Galactic’s VSS Unity, the possible first-ever crewed flight of Blue Origin’s New Shepard, Rocket Lab getting into the game with launches from New Zealand or, of course, SpaceX’s Falcon Heavy launch. What’s there not to be excited about?
We’ve been watching and reporting on the private space industry since its infancy. We are really starting to get to the good stuff now!
Calla Cofield, Senior Writer
I’m very excited about the launch of the Transiting Exoplanet Survey Satellite (TESS), currently scheduled for no earlier than March 2018. TESS will scan a huge section of the sky and look for planets around 500,000 star systems that are all relatively close to Earth. The mission will focus on finding rocky planets, which can then be targeted for follow-up studies by bigger telescopes. Those follow-up studies could reveal information about a planet’s atmosphere and its potential habitability. In this way, TESS will essentially be a workhorse to help find the best planets in the nearby galaxy where scientists can begin to look for life, or at the very least learn about the potential for habitability beyond Earth.
The Kepler Space Telescope created a revolution in space science by showing that there are more exoplanets in our galaxy than there are stars; TESS is the first targeted follow-up mission to exploit that new insight. While we likely won’t start to see big results from TESS this year, seeing it get into space is a big step.
Sarah Lewin, Associate Editor
NASA’s OSIRIS-REx mission launched in 2016 and whipped past Earth again in 2017 to pick up speed en route to its 2018 destination — the asteroid Bennu, and the thing I’m most excited about this year. Once it gets there, OSIRIS-REx will map the asteroid’s surface to find a safe spot, briefly touch the surface and grab up a sample — collecting up to 4.4 lbs in just 5 seconds by blasting nitrogen down onto the surface to kick up dust. Then it’ll head back to Earth by 2023, bringing a time-capsule-like haul of asteroid stuff for scientists to learn about conditions in the early solar system. Talk about there-and-back-again.
Hanneke Weitering, Staff Writer
The next big thing that I can’t wait to see is the first launch of SpaceX’s new Falcon Heavy rocket – especially after Elon Musk said that he thinks it’s probably going to crash and burn. Of course, potentially destroying a big expensive rocket shouldn’t be something to look forward to, but it’s going to be really exciting regardless of whether the test flight goes well or ends in a fiery explosion.
BepiColombo is going to Mercury! The European/Japanese spacecraft will be the first mission to study Mercury since NASA’s MESSENGER died there in 2015 (RIP).
Two spacecraft that have been chasing down asteroids will reach their destinations this year. Japan’s Hayabusa 2 will arrive at the asteroid Ryugu in June, and NASA’s OSIRIS-REx will arrive at the asteroid Bennu in August. Both will be scooping up some asteroid dirt and bringing it back to Earth later (not this year), and that’s pretty damn cool.
Mike Wall, Senior Writer
I’m most excited for the maiden flight of SpaceX’s Falcon Heavy rocket, the launch of NASA’s TESS exoplanet-hunting satellite (March-June launch window) and the launch of NASA’s Mars InSight lander. Also exciting? The arrival of two asteroid-sampling probes (NASA’s OSIRIS-REx, Japan’s Hayabusa 2) at their destinations this summer and the launch of China’s Chang’e 4 lander/rover to the moon’s far side in late 2018.
Purch’s tech editors are definitely on the nice list. They’ve been working hard all year long, reviewing products and bringing readers the latest updates on today’s most sought-after gadgets. And recently, they’ve created a slew of gift guides to make this shopping season a breeze for every tech enthusiast. But there is one thing they haven’t done…until now.
We asked the editors at Tom’s Guide and Laptop Mag to finally write down their own tech wishlists. Not surprisingly, some of them got pretty specific in describing the gadgets they’d like to get this holiday season. Santa, if you’re reading this: We hope you have Amazon Prime.
Avram Pilch, Editorial Director at Tom’s Guide & Laptop Mag
I would love to get a ThinkPad 25, because this 14-inch notebook takes everything that’s great about today’s productivity notebooks and combines it with elements of IBM / Lenovo’s storied past. The laptop features a classic 7-row keyboard with great feedback, a luxurious soft-touch palmrest and over 12 hours of battery life.
I particularly like the Thunderbolt 3 port, which would allow me to connect to an external GPU (eGPU) so I could run VR apps or play games at my desk. The integrated 4G modem would make it easy for me to stay connected when I cover trade shows like CES.
And parents shopping for their kids will and should get the Lego Boost robotics set. Everyone wants to teach their young children about STEM, but most STEM toys are either very expensive or very limited in scope. For just $159, hundreds less than some competitors, the Boost kit uses regular Legos to teach children about electronics and programming. It’s so flexible that it can build at least five different types of complex robot, and it’s so simple that children can learn to code before they’ve even learned how to read.
Mark Spoonauer, Editor-in-Chief at Tom’s Guide & Laptop Mag
After living with our review unit of the iPhone X for a month, I’m ready to buy one myself. The design is just right, as I get a big screen without the sheer girth of my current iPhone 7 Plus, which digs into my thigh when I walk. The OLED display is so immersive, I actually take time to binge watch on my commute home now versus working the whole time. Yeah, there’s a learning curve with the new gestures, but the combination of the great performance, sleek design and handy Face ID are compelling me to splurge.
Paul Wagenseil, Senior Editor at Tom’s Guide
I’m going to buy myself a Nintendo Switch. My kids can use it if they’re nice.
The rumors are true: We’re really into holiday shopping here at Purch. Our writers and editors have a common mission to help people buy better, every day, and that mission gets kicked into high gear this time of year. But Purchers aren’t just savvy shoppers and deal finders — we’re also volunteers, philanthropists and all around do-gooders.
So in the spirit of giving back, we’ve brainstormed a list of ways that we (and everyone else) can help out in our communities over the busy weeks ahead. These excellent ideas were inspired by two Purchers who make doing good their mission both at work and in their personal lives — Juli Weber, Purch’s organizational development manager and Jeannie Mitchell, our New York office manager.
1. Donate to a food or clothing drive. You can also help organize a drive at your workplace, school or other community organizations or organize a mini drive among friends and family members.
Pro tip: Gamify your food or clothing drive by asking people to bring in different categories of items each week or create donating “teams” and award the team that donates the most!
2. Donate household items. Want to donate something a little more specific? Or perhaps you have an abundance of something — diapers, toys, toilet paper — that someone else could use? Consider dropping these items off at a local shelter.
Pro tip: It’s always a good idea to call shelters before dropping off donations. Some shelters only accept certain goods, while others may have specific requests for items they need most.
3. Donate toys. Lots of organizations collect toys and games during the holidays for kids in need. And let’s face it: Shopping for toys is fun for grownups, too! So get out there and make a kid’s day.
Pro tip: Some organizations have “wish list” programs that connect people who want to donate gifts with specific individuals in need of gifts for themselves or their children. Participating in these programs is a great way to make personal connections while giving back.
4. Collect cash for food. Sometimes, collecting food or other items can be logistically difficult (Where do you keep all the donations you receive? How do you get a box of canned goods across town on the subway?) Consider collecting money instead. You can decide ahead of time what cause you’d like to make a cash donation to or use the money you collect to buy items to donate.
Pro tip: If you plan on donating food with the money you collect, give your local food pantry a call first. They may have specific requests during the holiday season, says Purch’s Juli Weber — and she should know! Juli recently purchased several frozen turkeys with money donated by employees in our Ogden, Utah, office after hearing on the news that local food pantries were quickly running out of this popular ingredient for holiday meals.
5. Donate your time. Giving your time is one of the most generous things you can do during the busy holiday season. Whether you spend some time stocking shelves at the food pantry or visiting with seniors, you’re guaranteed to connect with people in your community in a meaningful way.
Pro tip: Volunteering is a great thing to do during the holidays, but volunteers play an integral role in communities every day! Try to keep the holiday spirit alive by finding a volunteer role that you can carry out all year long.
6. Practice random acts of kindness! If the prospect of volunteering or organizing a food drive seems a bit daunting to you in these final weeks of the year, don’t worry; every little bit of giving back counts. Whether it’s stopping by a relative’s house for an unexpected visit, shoveling your neighbor’s portion of the sidewalk or giving an unexpected compliment — your smallest acts can make a big difference in someone’s day.
Pro tip: When thinking of small ways to give back, focus on your strengths; Let the simple things you excel at guide your giving!
Resources for the NYC area:
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